Dear {Client},
As manager of {business}, I would like to personally apologize for our role in the misunderstanding that took place regarding {product/service}.
Upon {talking with employee/re-reading advertisement/etc.}, I can see how our {policy/pricing structure/service contract/etc.} was not clear.
If you find yourself able to give us another chance, I would like to offer you {discount/bonus service/other compensation}. Please reach out to me at your convenience via my personal {contact information} if you would like to move forward.
Again, I am truly sorry for the miscommunication.
Sincerely,
{Name}
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Index of letter of apology templates
